Salary Range
Low (10th %)$42,040
Median$82,510
High (90th %)$174,540
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Direct and coordinate activities of personnel engaged in preparation of radio or television station program schedules and programs, such as sports or news.
The occupation "Media Programming Directors" has an automation risk of 49.0%, which is just below the base risk of 50.0%. This balanced risk level reflects both significant opportunities for automation and meaningful areas of human-dependent tasks. Media Programming Directors oversee the content and schedule of broadcast media, a job that includes a mix of routine and creative responsibilities. Many operational tasks, such as adhering to government regulations and technical requirements, are clearly defined and structured, lending themselves well to automation through advanced software solutions. However, the occupation retains a considerable human touch in areas requiring creativity, nuanced communication, and interpersonal judgment. Among the top three most automatable tasks are: conducting interviews for broadcasts, operating and maintaining on-air and production audio equipment, and checking completed program logs for accuracy and adherence to FCC regulations. Technologies such as AI-assisted interview tools, automated audio equipment systems, and intelligent scheduling and compliance checking platforms are already progressing rapidly, making these tasks increasingly automatable. Automation in these areas offers efficiency, consistency, and the capacity to minimize human error—further contributing to the overall risk rating. As these tasks become more streamlined, the operational aspects of the programming director's job are likely to require fewer human interventions. In contrast, the most resistant tasks center around activities demanding originality, empathy, and sophisticated communication: planning and executing fundraising activities, acting as a liaison between talent and directors, and cueing announcers, actors, performers, and guests. These responsibilities often involve unpredictable human interactions and require a nuanced understanding of personalities, show formats, and live environments—traits not easily replicated by machines. Bottleneck skills such as originality, measured at 3.8% and 3.9%, underscore that creative judgment and original thinking remain vital. The moderate automation risk reflects this coexistence of highly automatable technical tasks and indispensable human-oriented responsibilities in the role of a Media Programming Director.
Filter by Automatable Status
Conduct interviews for broadcasts.
Non-Automatable
Operate and maintain on-air and production audio equipment.
Partially Automatable
Read news, read or record public service and promotional announcements, or perform other on-air duties.
Partially Automatable
Direct and coordinate activities of personnel engaged in broadcast news, sports, or programming.
Partially Automatable
Monitor and review programming to ensure that schedules are met, guidelines are adhered to, and performances are of adequate quality.
Partially Automatable
Prepare copy and edit tape so that material is ready for broadcasting.
Partially Automatable
Coordinate activities between departments, such as news and programming.
Partially Automatable
Perform personnel duties, such as hiring staff and evaluating work performance.
Partially Automatable
Establish work schedules and assign work to staff members.
Partially Automatable
Develop promotions for current programs and specials.
Partially Automatable
Monitor network transmissions for advisories concerning daily program schedules, program content, special feeds, or program changes.
Automatable
Develop ideas for programs and features that a station could produce.
Partially Automatable
Select, acquire, and maintain programs, music, films, and other needed materials and obtain legal clearances for their use as necessary.
Partially Automatable
Evaluate new and existing programming to assess suitability and the need for changes, using information such as audience surveys and feedback.
Partially Automatable
Review information about programs and schedules to ensure accuracy and provide such information to local media outlets.
Partially Automatable
Direct setup of remote facilities and install or cancel programs at remote stations.
Partially Automatable
Cue announcers, actors, performers, and guests.
Partially Automatable
Act as a liaison between talent and directors, providing information that performers or guests need to prepare for appearances and communicating relevant information from guests, performers, or staff to directors.
Partially Automatable
Participate in the planning and execution of fundraising activities.
Partially Automatable
Check completed program logs for accuracy and conformance with Federal Communications Commission (FCC) rules and regulations and resolve program log inaccuracies.
Partially Automatable
Develop budgets for programming and broadcasting activities and monitor expenditures to ensure that they remain within budgetary limits.
Partially Automatable
Plan and schedule programming and event coverage, based on broadcast length, time availability, and other factors, such as community needs, ratings data, and viewer demographics.
Partially Automatable
Confer with directors and production staff to discuss issues, such as production and casting problems, budgets, policies, and news coverage.
Partially Automatable
Reading ComprehensionActive ListeningComplex Problem SolvingOperations MonitoringEquipment MaintenanceQuality Control AnalysisSystems EvaluationRepairingJudgment and Decision MakingSystems AnalysisTime ManagementManagement of Financial ResourcesManagement of Material ResourcesManagement of Personnel ResourcesWritingSpeakingMathematicsScienceCritical ThinkingActive LearningLearning StrategiesMonitoringSocial PerceptivenessCoordinationPersuasionNegotiationInstructingService OrientationOperations AnalysisTechnology DesignEquipment SelectionInstallationProgrammingOperation and ControlTroubleshooting
Arm-Hand SteadinessAuditory AttentionCategory FlexibilityControl PrecisionDeductive ReasoningDepth PerceptionDynamic FlexibilityDynamic StrengthExplosive StrengthExtent FlexibilityFar VisionFinger DexterityFlexibility of ClosureFluency of IdeasGlare SensitivityGross Body CoordinationGross Body EquilibriumHearing SensitivityInductive ReasoningInformation OrderingManual DexterityMathematical ReasoningMemorizationMultilimb CoordinationNear VisionNight VisionNumber FacilityOral ComprehensionOral ExpressionOriginalityPerceptual SpeedPeripheral VisionProblem SensitivityRate ControlReaction TimeResponse OrientationSelective AttentionSound LocalizationSpatial OrientationSpeech ClaritySpeech RecognitionSpeed of ClosureSpeed of Limb MovementStaminaStatic StrengthTime SharingTrunk StrengthVisual Color DiscriminationVisualizationWrist-Finger SpeedWritten ComprehensionWritten Expression
Administration and ManagementAdministrativeEconomics and AccountingCustomer and Personal ServicePersonnel and Human ResourcesProduction and ProcessingFood ProductionComputers and ElectronicsEngineering and TechnologyDesignBuilding and ConstructionMechanicalMathematicsPhysicsChemistryBiologyPsychologySociology and AnthropologyHistory and ArcheologyPhilosophy and TheologyPublic Safety and SecurityLaw and GovernmentTelecommunicationsCommunications and MediaTransportationGeographyMedicine and DentistryForeign LanguageEnglish LanguageFine ArtsEducation and TrainingTherapy and CounselingSales and Marketing
Monitoring Processes, Materials, or SurroundingsGetting InformationEstimating the Quantifiable Characteristics of Products, Events, or InformationIdentifying Objects, Actions, and EventsInspecting Equipment, Structures, or MaterialsJudging the Qualities of Objects, Services, or PeopleProcessing InformationEvaluating Information to Determine Compliance with StandardsAnalyzing Data or InformationMaking Decisions and Solving ProblemsThinking CreativelyUpdating and Using Relevant KnowledgeDeveloping Objectives and StrategiesScheduling Work and ActivitiesOrganizing, Planning, and Prioritizing WorkPerforming General Physical ActivitiesHandling and Moving ObjectsControlling Machines and ProcessesOperating Vehicles, Mechanized Devices, or EquipmentWorking with ComputersDocumenting/Recording InformationInterpreting the Meaning of Information for OthersCommunicating with Supervisors, Peers, or SubordinatesCommunicating with People Outside the OrganizationEstablishing and Maintaining Interpersonal RelationshipsAssisting and Caring for OthersSelling or Influencing OthersResolving Conflicts and Negotiating with OthersPerforming for or Working Directly with the PublicCoordinating the Work and Activities of OthersDeveloping and Building TeamsTraining and Teaching OthersGuiding, Directing, and Motivating SubordinatesCoaching and Developing OthersProviding Consultation and Advice to OthersPerforming Administrative ActivitiesStaffing Organizational UnitsMonitoring and Controlling ResourcesRepairing and Maintaining Electronic EquipmentRepairing and Maintaining Mechanical EquipmentDrafting, Laying Out, and Specifying Technical Devices, Parts, and Equipment
Microsoft SQL ServerMusic scheduling softwareRCS GSelectorMicrosoft OutlookMicrosoft PowerPointMicrosoft SharePointMicrosoft WordWeb browser softwareFacebookTwitterFileMaker ProApplicant tracking softwareMicrosoft ExcelMicrosoft SQL ServerScheduling databasesRCS GSelectorMicrosoft SharePointAdobe PhotoshopGoogle AnalyticsFileMaker ProFacebookHypertext markup language HTMLAdobe PhotoshopApple Final Cut ProAdobe AcrobatAdobe AcrobatHypertext markup language HTMLTwitterApplicant tracking softwareAvid Technology iNEWSAvid Technology iNEWSContent management systems CMSContent management systems CMSMusic scheduling softwareBroadcast Electronics AudioVAULT FleXBroadcast Electronics AudioVAULT FleXScheduling databasesGoogle AnalyticsEmail softwareEmail softwareMicrosoft ExcelMicrosoft Office softwareMicrosoft Office softwareMicrosoft OutlookMicrosoft PowerPointMicrosoft WordWeb browser softwareAdobe Creative Cloud softwareAdobe Creative Cloud softwareApple Final Cut Pro
Chief Executives
Medium38.73%
Determine and formulate policies and provide overall direction of companies or private and public sector organizations within guidelines set up by a board of directors or similar governing body. Plan, direct, or coordinate operational activities at the highest level of management with the help of subordinate executives and staff managers.
General and Operations Managers
Medium47.73%
Plan, direct, or coordinate the operations of public or private sector organizations, overseeing multiple departments or locations. Duties and responsibilities include formulating policies, managing daily operations, and planning the use of materials and human resources, but are too diverse and general in nature to be classified in any one functional area of management or administration, such as personnel, purchasing, or administrative services. Usually manage through subordinate supervisors. Excludes First-Line Supervisors.
Public Relations Managers
Medium48.75%
Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.
Training and Development Managers
Medium49.05%
Plan, direct, or coordinate the training and development activities and staff of an organization.
Project Management Specialists
Medium52.50%
Analyze and coordinate the schedule, timeline, procurement, staffing, and budget of a product or service on a per project basis. Lead and guide the work of technical staff. May serve as a point of contact for the client or customer.
Management Analysts
Medium51.36%
Conduct organizational studies and evaluations, design systems and procedures, conduct work simplification and measurement studies, and prepare operations and procedures manuals to assist management in operating more efficiently and effectively. Includes program analysts and management consultants.
Information Technology Project Managers
Medium49.19%
Plan, initiate, and manage information technology (IT) projects. Lead and guide the work of technical staff. Serve as liaison between business and technical aspects of projects. Plan project stages and assess business implications for each stage. Monitor progress to assure deadlines, standards, and cost targets are met.
Directors, Religious Activities and Education
Medium37.53%
Coordinate or design programs and conduct outreach to promote the religious education or activities of a denominational group. May provide counseling, guidance, and leadership relative to marital, health, financial, and religious problems.
Librarians and Media Collections Specialists
Medium50.09%
Administer and maintain libraries or collections of information, for public or private access through reference or borrowing. Work in a variety of settings, such as educational institutions, museums, and corporations, and with various types of informational materials, such as books, periodicals, recordings, films, and databases. Tasks may include acquiring, cataloging, and circulating library materials, and user services such as locating and organizing information, providing instruction on how to access information, and setting up and operating a library's media equipment.
Instructional Coordinators
Medium49.06%
Develop instructional material, coordinate educational content, and incorporate current technology into instruction in order to provide guidelines to educators and instructors for developing curricula and conducting courses. May train and coach teachers. Includes educational consultants and specialists, and instructional material directors.
Art Directors
Medium42.81%
Formulate design concepts and presentation approaches for visual productions and media, such as print, broadcasting, video, and film. Direct workers engaged in artwork or layout design.
Producers and Directors
Medium44.92%
Produce or direct stage, television, radio, video, or film productions for entertainment, information, or instruction. Responsible for creative decisions, such as interpretation of script, choice of actors or guests, set design, sound, special effects, and choreography.
Talent Directors
Medium50.78%
Audition and interview performers to select most appropriate talent for parts in stage, television, radio, or motion picture productions.
Media Technical Directors/Managers
Medium50.75%
Coordinate activities of technical departments, such as taping, editing, engineering, and maintenance, to produce radio or television programs.
Broadcast Announcers and Radio Disc Jockeys
Medium54.21%
Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.
Public Relations Specialists
Medium47.68%
Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.
First-Line Supervisors of Entertainment and Recreation Workers, Except Gambling Services
Medium53.95%
Directly supervise and coordinate activities of entertainment and recreation related workers.
First-Line Supervisors of Non-Retail Sales Workers
Medium51.95%
Directly supervise and coordinate activities of sales workers other than retail sales workers. May perform duties such as budgeting, accounting, and personnel work, in addition to supervisory duties.
First-Line Supervisors of Office and Administrative Support Workers
Medium52.67%
Directly supervise and coordinate the activities of clerical and administrative support workers.
Executive Secretaries and Executive Administrative Assistants
Medium60.44%
Provide high-level administrative support by conducting research, preparing statistical reports, and handling information requests, as well as performing routine administrative functions such as preparing correspondence, receiving visitors, arranging conference calls, and scheduling meetings. May also train and supervise lower-level clerical staff.
Meeting, Convention, and Event Planners
Medium51.43%
Coordinate activities of staff, convention personnel, or clients to make arrangements for group meetings, events, or conventions.
Music Directors and Composers
Medium45.75%
Conduct, direct, plan, and lead instrumental or vocal performances by musical artists or groups, such as orchestras, bands, choirs, and glee clubs; or create original works of music.
News Analysts, Reporters, and Journalists
Medium52.48%
Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.
Editors
Medium53.75%
Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.
Writers and Authors
Medium55.16%
Originate and prepare written material, such as scripts, stories, advertisements, and other material.
Film and Video Editors
Medium52.46%
Edit moving images on film, video, or other media. May work with a producer or director to organize images for final production. May edit or synchronize soundtracks with images.